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“The Bruce Lee Project”

‘The Bruce Lee Project’ Competition Series From Keanu Reeves, Shannon Lee Set for India, Middle East

by Dr. Laura Wilhelm, LauraWil Intercultural

Los Angeles, CA (The Hollywood Times) 7/18/17 – So You Think You Know Kung Fu LLC (SYTYKKF) and 8K Miles Media Group have joined forces to bring the inspirational competition series “The Bruce Lee Project” to audiences in South Asia and the Middle East.  SYTYKKF is a joint venture made up of Company Films (which is co-owned by Keanu Reeves and Stephen Hamel), Bruce Lee Entertainment, LLC (Shannon Lee’s production company), Benaroya Pictures, and Metan Global Entertainment Group. SYTYKKF created the series and oversees the global rights and licensing of the format worldwide. 

“Bruce Lee has a legacy of inspiration.  It is exciting to see this legacy of inspiration have the opportunity to reach a new generation in The Bruce Lee Project,” comments Reeves.
Reality TV Format ‘Bruce Lee Project’

Michael Benaroya adds,  “When I originally came up with the idea, we were thinking of a fighting competition, but as we began to dig into the needs of the audience we found that there was a much broader and more interesting approach to this that allows us to appeal to a wider demographic and one that is seeking inspiration and positive messaging.”

The deal marks the first international format deal for the series.  8K Miles Media Group will produce and distribute “The Bruce Lee Project” for five seasons in India, Pakistan, Nepal, Bangladesh, Sri Lanka, Dubai, Saudi Arabia and United Arab Emirates.
“The Bruce Lee project,” a new competition series, will be launched in India and the Middle East, courtesy of Bruce Lee’s daughter Shannon Lee

Pre-production is set to start soon with the first season expected for release in 2018.  The show will air in multiple Indian languages across the globe.

New Delhi: International competition series “The Bruce Lee Project” will be brought to India and various other South Asian and Middle East countries

Suresh Venkatachari, Founder and Chairman of 8K Miles Media Group says, “We are very excited about this project.  It fulfills a vision of our company by bridging the entertainment industry of South Asia with Hollywood.  What better icon for this major step than a martial arts expert who successfully bridged the gap between East and West?”

‘The Bruce Lee Project’ Headed to South Asia and the Middle East

President and Chief Operating Officer [Content and Distribution Division] for 8K Miles Media Group Prashant Shah was instrumental in developing the partnership.  Mr. Shah will be producing the show and adds, “At 8K Miles Media Group, we are producing content for the global audience with the objective to be the first South Asian media conglomerate entity to offer the best in media and entertainment.”

Bruce Lee

“The Bruce Lee Project” is a competition series (12 x 60 minutes, plus a live 90 minute finale) in search of today’s men and women of action – not just martial artists, but true warriors who are physically accomplished, but more importantly, thoughtful and spiritual individuals who push themselves to achieve highest human potential.  The goal of the series is not to discover the next Bruce Lee, but rather, other accomplished warriors of life.  

Male and female martial artists will train together at The Bruce Lee Center, a time-tested and state-of-the-art training facility designed to help prepare and condition each individual’s body, mind and spirit.  The series will also feature mentors to guide the contestants on their journey.  
Inspired by Bruce Lee’s quotes, philosophies and affirmations, training drills and challenges will test the contestants’ limits to help them discover their limitless potential.  The winner will receive an individual prize, a prize for their community, and something priceless: self-actualization!
E! Entertainment Television Founder and President/CEO Metan Larry Namer, who handles sales and development for the project, comments, “We’re extremely proud to be involved with this groundbreaking series and launching it in South Asia and the Middle East.  The legacy of Bruce Lee continues to grow even 40 years after his death with many of today’s celebrities crediting his teachings and practices as their source of inspiration and learning.  Who would have ever thought that reality shows could be positive and spread good vibes, while at the same time be dramatic and compelling?  With The Bruce Lee Project, we have achieved that.”
8K Miles Media Group is an organization that has consolidated media properties and provides high-quality, original and syndicated content through a combination of traditional and new media platforms, including print, broadcast, radio, and digital serving South Asians across the United States.  In addition, 8K Miles Media Group owns a chain of theatres with 30 screens in USA with total 100 screens by end of 2018, and has launched a content production studio. 
Headquartered in New Jersey with offices in Los Angeles and San Francisco, 8K Miles Media Group operates in multiple languages, reaching close to five million South Asians in the U.S.A.  Its global initiatives will enable it to reach South Asians across the world.

So You Think You Know Kung Fu LLC is a joint venture made up of Company Films (Keanu Reeves’ production house represented by Stephen Hamel in the LLC), Bruce Lee Entertainment, LLC (Shannon Lee’s production company), was established in 2015 to develop reality TV, social media and products Benaroya Pictures and Metan Global Entertainment Group.  SYTYKKF surrounding “The Bruce Lee Project.”

Bruce Lee Entertainment, LLC is owned and operated by Shannon Lee.  It is a division of the Bruce Lee Family Company – a mission-based organization dedicated to sharing the art and philosophy of Bruce Lee to inspire personal growth and harmonious individuality.