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Robertson and ‘squad’ launch fundraising campaign to aid His Mercy School upon return from mission trip to Mayuge, Uganda with Help One Now Fans can join fundraising efforts here

Sadie Robertson Photo Credit: Graham Meyers
Sadie Robertson
Photo Credit: Graham Meyers


Limited eComm pre-sale of select tour merchandise available now


See The Live Original Tour 2016 official promotional video here

NASHVILLE, Tenn. (August 19, 2016) – “Ultimately, we want to be your friend. We want to know your heart and we want y’all to know OUR heart. This (tour) is bringing us all together to share such a special night…and I think it’s going to be awesome,” shares New York Times best-selling author, television star, and American sweetheart Sadie Robertson this morning in her official tour promotional video via her YouTube page. The 19-year-old is in full-on planning mode as she prepares for her 17-city run on The Live Original Tour 2016, which kicks off on Sept. 22 in Dallas, TX. Along with launching a limited e-comm pre-sale of tour merchandise via Shopifythis week, Robertson also recently returned from a mission trip to Uganda where the Live Original tour posse met and learned from Help One Now’s local leader Pastor Edward Magumba and his dedicated team who started His Mercy School to benefit orphans and children from extremely poor families in the Mayuge district in rural Uganda.

Alongside non-profit organization Help One Now, the title sponsor for Robertson’s The Live Original Tour 2016, Robertson and her squad are extending the tour’s reach to encompass humanitarian outreach by raising funds across their fall U.S. tour. The goal: to build a girls dormitory for His Mercy School in Mayuge, which will have room for 60 students — more than tripling the school’s current housing capacity. Fans will also be invited each night of the tour to join an exclusive opportunity to impact 12 additional communities around the world with Help One Now.“Help One Now is doing amazing work around the world, and I am so excited that we are teaming up with them to spread word of their efforts,” Robertson pleas. “I encourage everyone to check out Live Original’s page with Help One Now to learn more about our time in Uganda, and how you can help out with our fundraising campaign for His Mercy School, a safe place for these beautiful children to grow and learn. Every night of the tour we’ll share a new, exclusive opportunity powered by Help One Now that will impact thousands of children’s lives.”


Sadie Robertson’s “squad” appearing on The Live Original Tour 2016,produced by 25 Entertainment, consists of a few members of her family, including her brother John Luke and his wife Mary Kate Robertson, cousins Reed and Cole Robertson, Reed’s fiancée Brighton Thompsonand filmmaker Max Zoghbi and his wife Bonnie Kate, who hold a unique and inspirational tale of their faith through suffering as a victim of “The Dark Knight” shooting in Colorado in 2012. The close-knit group will share their hearts, taking attendees on a journey of inspirational messages, dramatic onstage performances, Q&As, and a few surprises. Musical guests on the tour include Christian rock group Family Force 5, husband and wife duo Love & The Outcome, and newly announced Reno.

A limited run of select merchandise for The Live Original Tour 2016 is available now via Shopify. “I am super excited about the merch that our sponsors and I put together,” shares Robertson, “We worked really hard to put it all together. There is something in here for everyone and that was my purpose. I can’t wait for everyone to see what we’ve got!”

Additional tour partners for The Live Original 2016 Tour are Wild Blue Denim, Glory Haus, I Am Not Ashamed, Rare, Roma Boots, and YouWood.

Learn more or donate to Live Original’s current campaign for His Mercy School at Tickets for The Live Original 2016 Tour are on sale now and can be purchased at LiveOriginal.comstarting at $20. Fans can also purchase VIP Experience tickets to hang out with Sadie and the squad, brought to you by Wild Blue Denim.


Live Original 2016 Tour Dates:
Thursday, September 22     Dallas, TX                 Allen Events Center
Friday, September 23         Oklahoma City, OK   Lloyd Nobel Center
Saturday, September 24      Kansas City, MO      The Music Hall
Sunday, September 25         Denver, CO              First Bank Center
Tuesday, September 27        Phoenix, AZ            Grand Canyon Univ. Ctr
Wednesday, September 28   Albuquerque, NM   Santa Ana Star Center
Friday, September 30           Houston, TX            Berry Center
Saturday, October 1             San Antonio, TX      Freeman Coliseum
Sunday, October 2               Baton Rouge, LA     BR River Center
Thursday, October 6            New York City, NY  Westchester County Ctr
Friday, October 7                 Cincinnati, OH         BB&T Arena
Saturday, October 8             Indianapolis, IN       Old National Center
Sunday, October 9               Chicago, IL              Rosemont Theater
Thursday, October 13          Charlotte, NC           Cabarrus Arena
Friday, October 14,              Jacksonville, FL       Florida Theater
Saturday, October 15           Birmingham, AL      Alabama Theater
Sunday, October 16              Nashville, TN          Allen Arena

For more information, visit And to learn more about the Robertsons, visit


About Sadie Robertson:
Sadie Robertson is well known for her dimples and engaging smile, but there is more to the 19-year-old charmer and star of A&E’s Duck Dynastythan that. She’s a high school athlete, motivational speaker and was the first runner up on ABC’s Dancing With the Stars Season 19.  Sadie’s also ventured into acting with roles in God’s Not Dead 2 and I’m Not Ashamed, and will be launching her Live Original Tour this fall, where she will continue to spread her message to her peers about being confident in who God made them to be. Sadie embodies the creative and entrepreneurial spirit of the Robertson family and has carried her philosophy into multiple business ventures, including a prom dress line with Sherri Hill, school supplies for DaySpring, jewelry and home goods with Glory Haus, and a fashion line with Wild Blue Denim that can be found in Rue 21 stores around the country.  Sadie has spent time traveling the world serving those in need. She has also partnered with Roma Boots and worked alongside them in their mission to “give poverty the boot” Sadie’s New York Timesbest-selling book, Live Original: How the Duck Commander Teen Keeps It Real and Stays True to Her Values and her new fiction release Life Just Got Real are available at retailers nationwide.

About 25 Entertainment:
25 Entertainment is the event booking, production and promotion arm of Word Entertainment, a comprehensive Christian entertainment company comprised of multi-faceted artist service departments including recorded music, publishing, distribution, merchandising and online initiatives. Based in Nashville, 25 Entertainment’s roster includes some of the world’s most-renowned Christian artists including Aaron Shust, Natalie Grant, Andrew Peterson, Love & The Outcome, Laura Story and Point of Grace. The company also proudly represents national tours and conferences, such as the K-LOVE Christmas Tour, The Bible Tour, The Live Original Tour and more.


About Help One Now
Help One Now is a catalytic tribe of individuals, churches, and businesses committed to empowering and resourcing indigenous, high-capacity local leaders to care for orphans and vulnerable children, fight extreme poverty, and transform their communities. Help One Now offers its tribe simple tools to do good, allowing them to have a major impact while remaining invisible to the communities being served. Since 2009, individuals from stay-at-home parents to MLB players have joined together to holistically impact communities by building schools, rescuing children from trafficking situations, and restoring the lives of children and families in need. Find out more at

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Valerie Milano is the well-connected Senior Editor and Entertainment Critic at, a website that aggregates showbiz news curated for, and written by, insiders of the entertainment industry. (@HwoodTimes @TheHollywood.Times) Milano, whose extraordinary talents for networking in the famously tight-clad enclave of Hollywood have placed her at the center of the industry’s top red carpets and events since 1984, heads daily operations of a uniquely accessible, yet carefully targeted publication. For years, Milano sat on the board and tour coordinator of the Television Critics Association’s press tours. She has written for Communications Daily, Discover Hollywood, Hollywood Today, Television International, and Video Age International, and contributed to countless other magazines and digests. Valerie works closely with the Human Rights Campaign as a distinguished Fed Club Council Member. She also works with GLSEN, GLAAD, Outfest, NCLR, LAMBDA Legal, and DAP Health, in addition to donating both time and finances to high-profile nonprofits. She has been a member of the Los Angeles Press Club for a couple of years and looks forward to the possibility of contributing to the future success of its endeavors. Milano’s passion for meeting people extends from Los Feliz to her favorite getaway, Palm Springs. There, she is a member of the Palm Springs Museum of Art and a prominent Old Las Palmas-area patron.