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Interview with Mark A. Vieira author of “Warner Bros: 100 Years of Storytelling” Fabulous new Book

Warner Bros.: 100 Years of Storytelling by Mark A. Vieira. From Running Press and Warner Bros. Discovery Global Consumer Products, the book will be on-sale May 30, 2023.

By Judy Shields

Los Angeles, California (The Hollywood Times) 05/30/2023

A 1926 portrait of Albert, Jack, Harry and Sam Warner

In this official centennial history of the greatest studio in Hollywood, unforgettable stars, untold stories, and rare images from the Warner Bros. vault bring a century of entertainment to vivid life. And make no mistake, the history of Warner Bros. is not just the tale of a legendary film studio and its stars, but of Hollywood itself, as well as a portrait of America in the last century. It’s a family story of Polish-Jewish immigrants—the brothers Warner—who took advantage of new opportunities in the burgeoning film industry at a time when four mavericks could invent ways of operating, of warding off government regulation, and of keeping audiences coming back for more during some of the nation’s darkest days.


Photo of Ben Mankiewicz in the Foreword Mark’s new book (Photo of Ben by John Nowak)

WOW. That is what you are going to say when you receive or purchase at a book store, your copy of Warner Bros.: 100 Years of Storytelling.  It is a book of amazing stories, beautiful photos and all the information you will ever need to find out about all those classic and newer movies that you have grown to love and watch over and over again.  How classic for TCM host Ben Mankiewicz to do the Foreword as he tells his “movie” story and working for Warner Bros. and a company founded by four brothers who define the term “Hollywood royalty.” It is just amazing to read about movies that were made 100 years ago and their stories along with brilliant photos.  This is a book that all movie lovers need to own and what a great gift for all the movies lovers in your life.  Get your copy today and don’t forget to get extra copies that will make great birthday, anniversary and graduation gifts! Judy Shields, The Hollywood Times

I really like how at the end of each year from 1927 through 2021, features the Academy Award® winners for that year. That is some serious movie buff’s information to enjoy!

The Hollywood Times had the please of speaking with Mark A. Vieira about this outstanding book.

These stories and more are chronicled in this stunning volume, from successful films such as CasablancaA Star Is BornMalcolm XCaddyshackPurple RainThe Maltese Falcon, and A Clockwork Orange, to the iconic Looney Tunes series, and franchises like Harry Potter, the DC Universe, and so many more.

Bette Davis was the quintessential Warner Bros. star.

Innovation was key to their early success. Four years after its founding, the studio revolutionized moviemaking by introducing sound in The Jazz Singer (1927).  Stars and stories gave Warner Bros. its distinct identity as the studio where tough guys like Humphrey Bogart and strong women like Bette Davis kept people on the edge of their seats.  Over the years, these acclaimed actors and countless other made magic on WB’s soundstages and were responsible for such diverse classics as Casablanca, A Streetcar Names Desire, A Star is Born, Bonnie & Clyde, Malcolm X, Caddyshack, Purple Rain, and hundreds more.

This photo found on the third page after opening the book.

It’s the studio that put noir in film with The Maltese Falcon and other classics of the genre, where the iconic Looney Tunes were unleased on animation, and the studio that took an unpopular stance at the start of World War II by producing anti-Nazi films.  Counter-culture hits like A Clockwork Orange and The Exorcist carried the studio through the 1970s and ’80s. Franchise phenomena like Harry Potter, the DC Universe, and more continue to shape a cinematic vision and longevity that is unparalleled in the annals of film history. Those stories and more are chronicled in this comprehensive and stunning volume.

For more information please visit : Warner Bros.: 100 Years of Storytelling

About the Author:

Mark A Vieira

Mark A. Vieira is a filmmaker, photographer, and writer. He has written seventeen previous books, including Cecil B. DeMille and Forbidden Hollywood. He has lectured at the Academy of Motion Picture Arts and Sciences, UCLA, and USC, and he has appeared in documentaries such as Turner Classic Movies’s Garbo. Vieira resides in Los Angeles.

About Running Press

Founder in 1972, Running Press ha a history of publishing products that entertain, inspire, and delight.  Running Press publishers close to 200 new titles a year under five imprints: Running Press Adult, Running Press Miniature Editions™, Running Press Kids, RP Studio, and Black Dog & Leventhal. Beautifully designed and creatively packaged, Running Press books, miniature editions, and stationery product cover a broad range of lifestyle and pop-culture categories that include licensed programs, humor, food and wine, craft, performing arts, children’s nonfiction, YA and middle grade fiction, picture books, and board books.

About Warner Bros. Global Consumer Products

Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery Global Brands and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world.  WBDGCP partners with best-in-class licenses globally on award-winning toy, fashion, home decor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HJBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more.  With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

About the book:

Warner Bros.: 100 Years of Storytelling first page of book

WARNER BROS.: 100 Years of Storytelling
By Mark A. Vieira
Foreword by Ben Mankiewicz
Publication date: May 30, 2023
Format: Hardcover; 8” x 10”; 368 pages
Price: $40.00 US/ $50.00 CAN
Publisher: Running Press
ISBN: 9780762482375
Also available as an e-book