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Home Fashion GET THE VMA LOOK: BRITNEY SPEARS!!!!

GET THE VMA LOOK: BRITNEY SPEARS!!!!

brittney spearsIt has been 10 years since Britney Spears has graced the stage of the MTV Video Music Awards, and tonight, the “Queen of Pop Music” makes her epic comeback with bombshell hair from award winning products from ColorProof Evolved Color Care and Bio Ionic.

Celebrity stylist, Lorenzo Martin, first worked his magic with ColorProof’s care and styling products that contain the most premium formulations specifically designed to preserve color treated hair. He then used the power of Bio Ionic’s highest performing conditioning tools (found at Sephora) that use natural volcanic rock minerals to infuse moisture back into the hair for a hydrated, healthy, and vibrant finish.

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“GET THE LOOK” FROM LORENZO MARTIN: 

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Step 1: I began styling by using the ColorProof Evolved Color Care LiftIt Color Protect Foam Mousse on wet hair from roots to ends!

Step 2: I followed by blow drying hair with the Bio Ionic Ultralight Speed Dryer until the hair was smooth.

Step 3: I wrapped hair around with the Bio Ionic Long Barrel Curling Iron and left the ends out adding a little shake at the end to loosen the curl! This product is typically designed for people with long hair!

Step 4: For final touches, I used the ColorProof Evolved Color Care PowderFix Texturizing Powder and a little ColorProof Evolved Color Care HumidityRx Anti-Frizz WeatherProof Spray!! 

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PRODUCTS USED FROM COLORPROOF EVOLVED COLOR CARE & BIO IONIC:


ColorProof Evolved Color Care LiftIt Color Protect Foam Mousse

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This weightless, whipped volumizing mousse with revolutionary resin technology and Pro Vitamin B5 Panthenol infuses clean lift, lasting body and dazzling shine to hair while the Advanced ColorLast Systemtm provides unsurpassed color and heat protection. Who says you can’t have it all!

  • Weightless, whipped formula for easy application and a no-product feel
  • Provides clean lift with all-day body and shine
  • Pumps in fullness with amazing sheen
  • Never sticky or tacky
  • Unsurpassed color and heat protection

$26; sold exclusively in salons and spas nationwide

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ColorProof Evolved Color Care LiftIt PowderFix Texture Powder

Next stop gorgeous! Energize hair instantly with this one-of-a-kind, superfine, silky powder that delivers va-va-voom volume and all-day texture while prolonging hair color. Great for spot styling and piecing. It’s the texture, lift and control you’ve been looking for.

  • Next generation way to attain volume and lift
  • Superfine, silky powder with matte finish easily absorbs into hair and scalp
  • Achieve volume at the roots and crown or spot volume for a piece-y look
  • Unsurpassed color and heat protection

$25; sold exclusively in salons and spas nationwide 

ColorProof Evolved Color Care HumidityRx® Anti-Frizz Weatherproof Spray

Never fall flat or frizz up again. Weatherproof your style. Revolutionary water repelling polymers envelop hair for the ultimate in frizz control, locking out humidity even in the balmiest conditions. It’s your final step before walking out the door! Features a calming aromatherapy essence of Coconut Wood.

$29.00; sold exclusively in salons and spas nationwide

Bio Ionic® Curl Expert Pro Curling Iron (1” wide barrel, SRP $130.00; Sephora): Creates longer-lasting curls in half the time! The longer barrel allows for faster curling and styling on wider hair sections, for all hair lengths. The Bio Ceramic Heaters provide instant and constant heat while styling. The ergonomic soft-touch handle and cool-touch tip create hassle-free styling. Exclusive Natural Volcanic Mineral infuses micro hydration to smooth, condition and shine. 

Bio Ionic® 10x Pro Ultralight Speed Dryer (SRP $330.00; Sephora): Dries hair in under 10 minutes! 10X features a breakthrough patented brushless “Ecodrive” motor that lasts up to 10 years and is 57% more powerful than traditional “DC motor” dryers. The 10X Dryer is eco-friendly, emitting zero EMF, Ozone or carbon micro particle emissions, all while using 75% less energy than most other dryers. It has adjustable heat and speed settings and a cool shot button.

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Valerie Milano is the well-connected Senior Editor and Entertainment Critic at TheHollywoodTimes.today, a website that aggregates showbiz news curated for, and written by, insiders of the entertainment industry. (@HwoodTimes @TheHollywood.Times) Milano, whose extraordinary talents for networking in the famously tight-clad enclave of Hollywood have placed her at the center of the industry’s top red carpets and events since 1984, heads daily operations of a uniquely accessible, yet carefully targeted publication. For years, Milano sat on the board and tour coordinator of the Television Critics Association’s press tours. She has written for Communications Daily, Discover Hollywood, Hollywood Today, Television International, and Video Age International, and contributed to countless other magazines and digests. Valerie works closely with the Human Rights Campaign as a distinguished Fed Club Council Member. She also works with GLSEN, GLAAD, Outfest, NCLR, LAMBDA Legal, and DAP Health, in addition to donating both time and finances to high-profile nonprofits. She has been a member of the Los Angeles Press Club for a couple of years and looks forward to the possibility of contributing to the future success of its endeavors. Milano’s passion for meeting people extends from Los Feliz to her favorite getaway, Palm Springs. There, she is a member of the Palm Springs Museum of Art and a prominent Old Las Palmas-area patron.