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Home #Hwoodtimes Celebrities who have the most fake followers on social media

Celebrities who have the most fake followers on social media

In the past year, the job title of “Influencer” has become very well known (no surprise)—and with that comes sponsorships, free stuff from brands, and a new lifestyle altogether. But what makes these influencers and celebrities so successful? The sheer number of followers they have.

Turns out, a vast majority of these influential people have fake followers (meaning bots, spam, or accounts they paid for). My team at All Home Connections dug through Instagram and Twitter to reveal who has the most fake followers.

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Turns out Kourtney Kardashian and Amitabh Bachchan are those accounts.

Here are some of our most interesting findings:

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  • The average fake follower percentage on Twitter was 42%, while on Instagram, it was 25%.
  • Three Kardashians were in the top nine of the highest percentage of fake followers on Instagram, with Kourtney topping the list.
  • 77% of those we surveyed said their opinion would worsen if they knew these influencers paid for their followers.

Unsurprisingly, most celebrities have fake followers, but what may shock you is the scale.

  • Katy Perry has over 57 million fake followers on Instagram.
  • 28% of Kourtney Kardashians Instagram followers are fake.
  • 46% of all Taylor Swift’s Twitter followers are fake.
  • 75% of people surveyed said they wouldn’t purchase products promoted by people who bought followers.

Methodology:

Data experts at All Home Connections used SparkToro, a tool that estimates the number of fake followers on Twitter to calculate the number of fake followers. For their Instagram followers, we used GRIN, which gave a percentage estimate of audience credibility.

Why you should care:

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Whether you are a business professional looking for ways to extend the reach of your marketing, or just looking to connect with more people in your personal life, social media is key.

We at All Home Connections decided to take a look at just how authentic followings actually are. Unsurprisingly high profile individuals like Kim Kardashian, LeBron James, and Bill Gates all have follower counts that are inflated by fake profiles.

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Real fans of these celebrities really aren’t keen on these inflated follower counts, 83% of people think influencer incomes should be adjusted to real follower counts. This data drives home the idea that people value authenticity, even on social media.

Which Instagram and Twitter Accounts Have the Most Fake Followers?

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Valerie Milano is the well-connected Senior Editor and Entertainment Critic at TheHollywoodTimes.today, a website that aggregates showbiz news curated for, and written by, insiders of the entertainment industry. (@HwoodTimes @TheHollywood.Times) Milano, whose extraordinary talents for networking in the famously tight-clad enclave of Hollywood have placed her at the center of the industry’s top red carpets and events since 1984, heads daily operations of a uniquely accessible, yet carefully targeted publication. For years, Milano sat on the board and tour coordinator of the Television Critics Association’s press tours. She has written for Communications Daily, Discover Hollywood, Hollywood Today, Television International, and Video Age International, and contributed to countless other magazines and digests. Valerie works closely with the Human Rights Campaign as a distinguished Fed Club Council Member. She also works with GLSEN, GLAAD, Outfest, NCLR, LAMBDA Legal, and DAP Health, in addition to donating both time and finances to high-profile nonprofits. She has been a member of the Los Angeles Press Club for a couple of years and looks forward to the possibility of contributing to the future success of its endeavors. Milano’s passion for meeting people extends from Los Feliz to her favorite getaway, Palm Springs. There, she is a member of the Palm Springs Museum of Art and a prominent Old Las Palmas-area patron.