Globally Recognized Multi-Platinum Recording Artist, Ariana Grande, Gives New Meaning to MOONLIGHT with Latest Fragrance
Global superstar and aspirational icon, Ariana Grande, mesmerizes fans with the release of her alluring new scent, MOONLIGHT by Ariana Grande. In partnership with LUXE Brands, Grande is releasing her newest signature fragrance to exclusively debut at Ulta Beauty in September 2017.
Currently completing her extraordinary Dangerous Woman World Tour with over 78 shows globally, Grande’s stardom has reached new heights. The 2016 AMA Artist of the Year just went triple-platinum with her worldwide hit, Side to Side, from her third chart-topping album, Dangerous Woman. As one of the most influential celebrities on Instagram, the megastar has touched millions with her distinct style, playful personality and optimistic energy, making her one of the most recognizable and positive role models of this decade.
Following the success of last year’s launch of Sweet Like Candy, which won the 2016 Fragrance Foundation ‘Fragrance of the Year’ Award, Grande’s fans are eagerly awaiting Ari’s newest creation, MOONLIGHT. This new fragrance captures the artist’s luminescent personality and the special relationship Ariana has with her fans. It was created to inspire confidence to be yourself and carries the strong message of being a positive light to those around you.
Beauty industry leader LUXE Brands is delighted to debut yet another creation from Grande. “We are honored to once again work with Ariana, as she has become such a positive influence on millions worldwide. The undisputed success of her fragrance portfolio is a true testament to her connection with consumers and to her personal evolution from actress and artist to megastar and role model. I am confident MOONLIGHT will make another strong impact within the industry from both a sales and marketing standpoint.” says Noreen Dodge, Chief Marketing Officer of LUXE Brands.
THE FRAGRANCE
The luminous and alluring scent opens with sparkling, rich black currant and juicy plum, fading into an ultra-feminine heart of fluffy marshmallow and fresh peony for a captivating wink of intrigue and mystery. A final seductive touch of creamy sandalwood, black amber and sensual vanilla creates an indulgent, lasting trail of addiction.
TOP
Rich Black Currant
Juicy Plum
HEART
Fluffy Marshmallow
Fresh Peony
DRY DOWN
Creamy Sandalwood
Black Amber
Sensual Vanilla
THE DESIGN
The signature faceted bottle design is illuminated in an alluring holographic treatment accented with a lavender cap. The iridescent sheen adds a mesmerizing glow from all angles complimented by the plush lavender pom pom adornment. The sleek matte carton features hues of purple with holographic lettering trailing across a seductive portrait of the pop star gazing into the moonlight.
| THE PRODUCTS | |
| Eau de Parfum Spray, 3.4 fl. oz./100 ml | $59.00 |
| Eau de Parfum Spray, 1.7 fl. oz./50 ml | $49.00 |
| Eau de Parfum Spray, 1.0 fl. oz./30 ml | $39.00 |
| Eau de Parfum Rollerball, .25 fl. oz./7.5 ml | $20.00 |
All prices are manufacturer’s suggested retail prices in US dollars.
Available September 2017 at Ulta Beauty stores nationwide, followed by a nationwide roll out starting in October with other prestige retailers, including Stage Stores, Lord and Taylor, Bon-Ton, Boscov’s and Macys.com in the US.
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ABOUT ARIANA GRANDE
Within less than a year, ARIANA GRANDE captured #1 on the Billboard 200 twice—first with her Republic Records debut Yours Truly and also with its 2014 follow-up My Everything.
Yours Truly yielded the game-changing pop smash “The Way” featuring Mac Miller , which went triple-platinum, landed in the Top 10 of the Billboard Hot 100, and seized #1 on the iTunes Overall Top Songs chart. Meanwhile, the platinum-selling My Everything garnered a Grammy Award nomination for “Best Pop Vocal Album” and spawned the six times-platinum hit “Problem.” Upon the single’s release, ARIANA became “the youngest woman to debut with over 400K sold first-week,” while the song ranked as the 4th “highest digital song debut for a female artist” and 8th highest ever. Moreover, it debuted at #1 in 85 countries, topping the iTunes Overall Top Songs and Pop Songs charts for four weeks. During release week, My Everything was #1 on Spotify as ARIANA personally rose to #1 on Billboard’s Artist 100 chart. She also became the first woman in history and the first artist since Michael Jackson to simultaneously have three songs— “Problem,” “Break Free” featuring Zedd, and “Bang Bang” with Nicki Minaj and Jessie J—in the Top 6 of the Digital Songs Chart. “Bang Bang” went platinum and was Grammy-nominated for “Best Pop Duo/Group Performance.” By the end of the year, she landed four songs in the Top 10 of the Billboard Hot 100, the most of any artist in 2014. ARIANA has enjoyed a total of eight Hot 100 Top 10 smashes.
In 2013, she was named “Best New Artist” at the American Music Awards. Other accolades followed with ARIANA winning “Favorite Breakout Artist” at the People’s Choice Awards 2014, the “Young Influencer Award” at the iHeartRadio Music Awards, the “Radio Disney Chart Topper Award,” “Choice Female Artist” and “Choice Single” “Problem” at the 2014 Teen Choice Awards, and more. At the 2014 MTV VMAS, “Problem” was named “Best Pop Video” as well. In November, ARIANA took home the award for “Favorite Female Artist – Pop/Rock” at the 2015 American Music Awards.
2016 sees ARIANA release her platinum-selling third full length album, Dangerous Woman, driven by the title track which captured #1 on both iTunes Overall Top Songs Chart and Top Pop Songs Chart minutes after release. “Dangerous Woman” also debuted in the Top 10 of the Billboard Hot 100 earning her the distinction of becoming the first artist to debut on the chart with the lead single from her first three albums. Her current single, “Side to Side,” featuring Nicki Minaj, recently became Grande’s eighth top 10 hit on the Hot 100.
ABOUT LUXE BRANDS
LUXE Brands, Inc. is a prestige beauty company with a portfolio of brands distributed in over 70 countries. The company’s portfolio includes Ariana Grande and Hawaiian Tropic and the distribution rights in North America for Jennifer Lopez, Jean Patou and Porsche Design fragrances and DDF skincare.
